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User Experience

Boost engagement with these 6 tips for accessible web design

5 minutes to read

When I first started to design websites to meet accessibility requirements, the first objective was improving color contrast ratios. This seemed like something I could easily manage to do. I also thought it could be very restrictive, which felt uncomfortable. I sort of feared we might be limiting creative options. But I learned to expand […]

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Convincing a client to design for outcomes instead of output (or even personal taste!)

4 minutes to read

If you want to avoid endless iterations of a design with (internal) clients, team members or developers, it’s time to start focusing on outcome instead of output. Or even, the personal taste of the client.

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Let’s talk about user-centric design practices

2 minutes to read

I recently had the good fortune to give a talk at the GoDaddy Expand 2021 event. My talk was about user-centric design practices. Get paid to do better work One of the primary messages of my presentation was ‘Get paid to do better work’. We all need more time to do the things that we […]

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A strategic approach to UX design

8 minutes to read

A lot of people think that UX (user experience) design is the art of how things look in a digital product. But it is so much more than visual design. A strategic approach to user experience design is an important part when creating a digital product or service. And it definitely deserves a place in […]

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Avoid designer-isms to improve communication

5 minutes to read

We started off writing this article with the best intentions. As UX designers, oops — as user experience designers, let’s try this one more time — as people who study how others experience something and then design to improve upon it…. we’ve made the same mistake of using jargon to describe the work we do. […]

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10 critical usability heuristics to improve a digital experience

9 minutes to read

In 1994, Jakob Nielsen introduced 10 general principles for interaction design. These are broad guidelines for improving the digital experience for all. We consider these usability principles essential in the work we do here at UXATT. If you are not familiar with the term heuristic, Merriam-Webster defines it as: adjective: involving or serving as an […]

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We relied on fresh eyes and usability expertise to help us build a web presence that conveyed the company's mission. As a training and software provider to the public safety industry, clear communication is critically important to us and our customers.
- Jerry Turk, President - PowerPhone
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